Pale pink (H8) flowers, VIII–IX, free flowering; light green foliage; dense and erect; height 31–45cm; spread 46–60cm. Hardy.
Wild-collected; found on Corfu, Greece, by Don Richards (Rydal Mount, Eskdale, Cumbria, England) about 1972.
Named after the collector.
Note: Classified as Erica manipuliflora subsp. anthura; Jones (1991: 31) stated ‘The cultivars ‘Don Richards’, ‘Elegant Spike’, ‘Ian Cooper’ and ‘Korcula’, all … are E. anthura …’.